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Cars2 dealer group experiences revenue surge in 2023 and considers adding new ‘ICE’ brands instead of electric – Car Dealer Magazine

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Cars2 Sees 14% Revenue Boom Despite Dip in Pre-Tax Profit

The automotive industry is always a fascinating one to watch, with trends and challenges constantly shaping the landscape for dealerships. One such dealership, Cars2, has recently made headlines with their impressive revenue growth despite a dip in pre-tax profit.

Cars2, with locations in West and South Yorkshire, saw their revenue soar by 14% last year, reaching an impressive £191.6m. This growth is particularly noteworthy considering the challenging year that the business faced, with director Allan Otley noting low consumer confidence and chronic restrictions on new car supply.

Despite the drop in pre-tax profit, Cars2 remained resilient and focused on strong cost-control strategies to navigate the cost-inflationary marketplace. The company also seized opportunities for expansion, opening MG sales and aftersales outlets in Wakefield and Bradford, with plans to further grow their operations in the future.

Otley also expressed concerns over the volatility of the BEV market and emphasized the importance of adding brands with conventional combustion-engined models to their mix. This strategic approach aims to future-proof the company amidst uncertain legislation surrounding BEV models.

Looking ahead, Cars2 is well-positioned to capitalize on the growing face-to-face and e-commerce opportunities in the automotive industry. With strong used car sales and significant growth on their e-commerce platform, the dealership is poised for continued success in the coming years.

As we continue to witness the evolution of the automotive industry, Cars2 serves as a prime example of adaptability and resilience in the face of challenges. Their commitment to innovation and strategic growth bodes well for their future endeavors, making them a dealership to watch in the ever-changing world of car sales.

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