Chinese Automotive Brands Omoda and Jaecoo Partner with BNP Paribas for UK Launch
The automotive industry is constantly evolving, with new brands and technologies emerging all the time. One such development is the launch of Chinese brands Omoda and Jaecoo in the UK, made possible through a strategic partnership with BNP Paribas Personal Finance UK and Arval UK.
Chery International, the parent company of Omoda and Jaecoo, has chosen to work with BNP Paribas and Arval to support its expansion into the UK and Europe. This partnership will provide a wide range of finance solutions for both consumers and fleets, covering combustion engine and electric vehicles.
Omoda will be the first to enter the UK market, with two car models set to launch in July 2024. Jaecoo will follow suit later in the year. This move marks a significant step for Chery International, the largest automotive exporter in China, and highlights the rapid growth of Jaecoo and Omoda as automotive brands on a global scale.
Lakshmi Moorthy, managing director of Arval UK, expressed excitement about the partnership, emphasizing the potential for growth and success in the UK market. Stephen Hunt, CEO of BNP Paribas Personal Finance UK, echoed this sentiment, highlighting the company’s commitment to innovation and service in the automotive sector.
Victor Zhang, executive vice president at Omoda & Jaecoo UK, emphasized the importance of strong partnerships in entering a competitive market like the UK. The collaboration with BNP Paribas and Arval is seen as a key factor in providing customers with a top-notch experience throughout their journey with the brands.
Overall, the launch of Omoda and Jaecoo in the UK with the support of BNP Paribas and Arval marks an exciting chapter in the automotive industry. With a focus on innovation, service, and customer experience, these brands are poised to make a significant impact in the UK market and beyond.