Hongqi outlines plans for premium EVs in European market
The Rise of Hongqi: A New Player in the Premium Electric Vehicle Market
In the ever-evolving world of electric vehicles, a new player has emerged to shake up the market. Hongqi, the oldest luxury brand coming out of China, is making its mark with the launch of the EH7 and EHS7 models in European markets. With a focus on premium offerings, Hongqi is positioning itself as a competitor to the likes of BMW’s 5 Series.
What sets the EH7 and EHS7 apart from the competition is their impressive dual-motor powertrain, offering a staggering 610bhp and 558lb ft of torque. This translates to lightning-fast acceleration, with the saloon reaching 0-62mph in just 3.5 seconds and the SUV in 3.9 seconds. For those looking for a more efficient option, single-motor, rear-wheel-drive versions will also be available.
But it’s not just about performance – Hongqi is also prioritizing range and charging capabilities. With a choice of 85kWh and 111kWh batteries, the EH7 and EHS7 offer an impressive WLTP range of up to 360 miles for the saloon and 329 miles for the SUV. And with fast-charging speeds of up to 246kW, range anxiety is a thing of the past.
Inside, the EH7 and EHS7 boast a spacious and luxurious interior, with a focus on passenger comfort and customization. Hongqi understands the importance of personalization in the European market and is committed to offering bespoke options to its customers.
Looking ahead, Hongqi has ambitious plans to launch 12 new products in overseas markets in the next five years. While the focus will initially be on electric models, the brand is also considering hybrid options in the future. The iconic Golden Sunflower limousine, a Rolls Royce-rivalling luxury car, could also make its way to Europe with a hybrid powertrain in tow.
With a strong emphasis on performance, range, luxury, and customization, Hongqi is poised to make a significant impact in the premium electric vehicle market. Keep an eye out for these sleek and sophisticated models on European roads in the near future.